We know college and career readiness programs are powerful for student outcomes. Experiences from these programs can truly change a student's trajectory.
CareerCraft brings together diverse knowledge, skills, and experiences to provide a unique solution for college, career, and military preparation in schools. Our company is built on the foundation of deep experience regarding career and technical education, college and career readiness, state accountability, and school district data reporting. This experience, coupled with high-quality software development, drives our commitment to equip schools with world-class college and career tools and resources.Contact Us
Lauren previously worked at the Texas Education Agency on a variety of initiatives, including the development and management of statewide program evaluations; curriculum policy; college, career, and military preparation initiatives; the expansion of advanced academic opportunities to rural school districts; and a statewide project to help school districts identify next steps for low-performing campuses. Prior to her time at TEA, she worked as an Educational Consultant for Vanderbilt University, where she helped teachers and administrators understand data and identify targeted supports for students with emotional and behavioral disorders. She has a Bachelor of Arts degree in English from Texas A&M University and a Master of Public Policy degree in Education Policy from Vanderbilt University.
Shane previously worked as the Work-Based Learning Program Specialist at the Texas Education Agency, where he utilized key elements and best practices of career awareness, exploration, and preparation to create a statewide work-based learning framework. Prior to joining TEA, Shane served as Career Education and Workforce Partnerships Coordinator with Dallas Independent School District, where he aligned Career and Technical Education programs to support local labor market needs. Prior to his time in Texas, Shane led international career skills competitions as DECA’s Director of Competitive Events. Shane began his career as a Marketing Teacher and Cooperative Education Coordinator with Fairfax County Public Schools in Virginia. Shane has a Bachelor of Science degree in Marketing Education from Virginia Tech and a Master of Arts degree in Business and Marketing Education from Ball State University.
Yeeland joined CareerCraft to develop innovative tools for district administrators, school administrators, teachers, counselors, and students. He leverages his career of leading teams and building software that has served a variety of needs from a user base of 20 million users wanting an easy-to-use app to help with achieving their fitness goals to Fortune 100 companies needing a secure, enterprise-grade platform to organize and run their experimentation programs. He has previously worked as a Tech Lead for Optimizely, the Head of Engineering for Experiment Engine, and a Tech Lead for MapMyFitness. He has a Bachelor of Science degree in Electrical Engineering from the University of Texas at Austin.
Heidi joined CareerCraft with over 18 years of experience in education. She has served as a teacher at both the secondary and community college level, literacy instructional coach, campus administrator, and district administrator. Most recently, Heidi worked for a large EdTech company, partnering with districts across Texas to structure virtual and blended learning programs for supplemental instruction, credit recovery, CTE, and intervention. In addition, Heidi worked at the Texas Education Agency as the Assistant Director of Postsecondary Preparation Programs where she was responsible for designing, supporting and managing the ECHS, T-STEM and P-TECH programs. She oversaw the development of the first rounds of P-TECH grant funding, as well as the design of the P-TECH Blueprint and Outcomes-Based Measures. Heidi holds a Bachelor of Arts degree in English/Spanish from Texas State University and a Master’s degree in Education from Texas State University. She completed her Product Management Certification at the University of Texas at Austin in June of 2022.
Heather joined CareerCraft with 14 years of classroom experience (in-person and virtual), ranging from 3rd-11th grade. Since 2020, she’s worked on many projects ranging from course design, training and development, and curriculum writing, all while earning her Master's degree in Education with a focus on Digital Learning and Leading. She thrives on making an impact in the Career and Technical Education space, as this is where her teaching career began.